Juniper Home Company
Winning Social Media Marketing
West Texas home builder, Dan Biase, paired with SBVC to create a compelling company profile video for his growing business, Juniper Home Company. Biase’s aim was to showcase his unique specialty, the building of elegant 2000 square foot homes, some of which have been featured in the Lubbock Parade of Homes. We accentuated the details of one of the Parade homes to highlight Biase’s signature open floor plan. An interview with Biase revealed the integrity of the company and proved to be a convincing advertisement on social media, made possible by our addition of video captions. Since approximately 85% of videos viewed through social media are done so without sound, we opened the doors for Juniper Home Company to reach the maximum audience with the help of our caption editing and video production expertise.
South Plains Food Bank
Taking Local Advertising to New Heights
The South Plains Food Bank partnered with SBVC to promote their latest campaign, “Together We Can.” We created an eye-catching 30-second television spot utilizing many of the latest tools, including 4K cameras which brought the commercial to life in clear, colorful detail. We enhanced this production with aerial footage, and by adding movement shots gave it a higher production value. All of this was made possible by the use of the motion stabilizer rig, as well as film collected from the SBVC drone. Currently, this video is running on television in the West Texas region.
Jodey Arrington on South Plains Food Bank
High Profile Personalities
The South Plains Food Bank, once again, commissioned SBVC to help advance its “Together We Can” campaign, this time featuring politician Jodey Arrington. We worked with Arrington to produce a television and radio commercial. When working with high-profile talent such as Arrington, being fully prepared makes for a smooth production, especially since the celebrity’s time is usually extremely limited. Often this requires the use of our teleprompter to ensure that the exact intended message is conveyed to the audience without the burden of script memorization. While the use of famous personalities to garner attention is not new, SBVC’s hospitality and professionalism take celebrity endorsement to the next level.
Slate Group
A Virtual Reality Marketing Strategy
Slate Group, a printing company located in Lubbock, TX, hired SBVC to develop a series of videos to educate their clients and promote their business. Their main goal was to show off their expansive state-of-the-art facilities, where they do more for their clients than simply printing. Keeping in step with Slate Group’s clientele, we accomplished this task in a trendy way: through the use of virtual reality. Customers can view the many departments on the Slate Group campus, including shipping and digital printing, in a complete three-dimensional tour.